NEWSROOM
April 8, 2025
Sensara.tv wins 2025 NAB Show Product of the Year Award
LAS VEGAS — Sensara.tv announced today that its SceneSense is a AI/ML category winner in the 2025 NAB Show Product of the Year Awards. This official awards program recognizes some of the most significant and promising new products and technologies showcased by exhibitors at NAB Show.
SceneSense™ is Sensara’s AI-powered Software-as-a-Service (SaaS) platform for advanced video understanding and contextual interpretation. Using multimodal machine learning and artificial intelligence, SceneSense analyzes video frame by frame to generate scene metadata, identify people, discover topics, classify genres, enable natural language search, and deliver personalized video content recommendations for broadcasters, OTT platforms, studios, and other video-centric organizations.
“This award is a testament to the vision and relentless work behind SceneSense — our AI-powered multi-model and multimodal Video Discovery Optimization platform that decodes every frame, shot, and scene to generate granular metadata, personalized posters, and dynamic clips at scale. We can’t wait to make this work for the industry. We are warriors on your side.” said Bharath Kumar Mohan, CEO, Sensara.tv
NAB Show Product of the Year Award Winners were selected by a panel of industry experts in 16 categories and announced in a live awards ceremony at NAB Show on April 8. To be eligible for an award, nominated products had to come from companies exhibiting at the 2025 NAB Show and be delivered within the 2025 calendar year.
“NAB is proud to recognize the industry’s top work driving a remarkable range of solutions opening new frontiers and shaping the future of content creation, distribution and monetization,” said Eric Trabb, senior vice president and chief customer success officer at NAB. “Congratulations to Sensara.tv on earning the 2025 NAB Show Product of the Year Award for SceneSense — a breakthrough solution transforming a pivotal stage of the content lifecycle and empowering storytellers to meet today’s challenges while shaping the future of media.”
Click here for more information about the 2025 NAB Show Product of the Year Awards.
About SceneSense™
SceneSense™ is Sensara’s flagship AI-powered Video Discovery Optimization platform. Delivered as Software-as-a-Service (SaaS), SceneSense performs advanced video content analysis and contextual interpretation using multimodal artificial intelligence.
The platform automatically:
- analyzes every frame, shot, and scene
- generates descriptive metadata
- performs scene tagging
- discovers topics and story structure
- identifies people and characters
- enables natural language video search
- creates contextual insights
- generates visual enrichments including posters and clips
- supports personalized video content recommendations
SceneSense is designed for broadcasters, streaming platforms, studios, educational content providers, healthcare video providers, and enterprise media libraries seeking intelligent video understanding and retrieval.
For more information, visit www.sensara.tv.
About NAB
The National Association of Broadcasters is the premier advocacy association for America’s broadcasters. NAB advances radio and television interests in legislative, regulatory and public affairs. Through advocacy, education and innovation, NAB enables broadcasters to best serve their communities, strengthen their businesses and seize new opportunities in the digital age. Learn more at www.nab.org.
About NAB Show
NAB Show is the preeminent conference and exhibition driving the evolution of broadcast, media and entertainment, held April 5-9, 2025 (Exhibits April 6-9) in Las Vegas. Produced by the National Association of Broadcasters, NAB Show is the ultimate marketplace for next-generation technology inspiring superior audio and video experiences. From creation to consumption, across multiple platforms, NAB Show is where global visionaries convene to bring content to life in new and exciting ways. Learn more at NABShow.com.